Callis Integrated Marketing has recently expanded its resources and emphasis on content marketing to best serve its regional, national and international clients. To lead this effort, Callis has appointed Tim Noland as Content Marketing Director. Noland has been with the marketing agency for more than two years as an Account Executive.
“Tim is the perfect person to lead this effort,” said Cliff Callis, president of Callis. “He is very bright and his strategy and management skills will serve our clients well.”
Content Marketing has become a key component of many marketing plans and Callis clients have seen success with the strategy. The Callis management team recognized this growing trend and has been working to equip their agency with the necessary technology, tools and staff to expand strategic Content Marketing programs for their clients.
Content marketing is the practice of building written and visual content on websites to drive web traffic, build credibility and grow sales. Most content is created or curated to educate, entertain, motivate and inspire. Content marketing is a key component of a fully integrated marketing program.
For more information, visit ecallis.com.
Release courtesy of Callis Integrated Marketing